Hello Students we are providing mcqs of class 12 Business Studies lesson 11 Marketing Management These objective questions is very helpful for your study because these question cover a wide topic and easy to understand
Why mcqs of class 12 Business Studies lesson 11 Marketing Management is important ?
- these mcqs are important because these questions cover a wide topic of the chapter
- mcqs are easy to understand
- mcqs break the big topic in some small topic so they are easy to learn
- they give a short revision at the time of class 12 Business Studies exam
How to get pdf of class 12 Business Studies lesson 11 Marketing Management mcqs
We are providing 3 types of format from where you can learn and download the mcqs of class 12 Business Studies Marketing Management
1. You can watch our video on Youtube
2. You can get mcqs at our website
3. you can download pdf of mcqs
We have provided objective questions of class 12 Business Studies lesson 11 Marketing Management with answers these questions help to understand the concept very easy for student
Increasing role of mcqs in board exam
recently many examination board have declared that their question paper of exam contain more than 25% objective questions so by the marks purpose mcqs of class 12 Business Studies lesson 11 Marketing Management is very important
We hope that the provided mcqs of class 12 Business Studies lesson 11 Marketing Management are very helpful for your study and you get full marks in class 12 Business Studies exam if you have any queries about objective questions of class 12 Business Studies chapter 11 Marketing Management you can comment below the post or you can go to our contact us page
The word market has come from the Latin word ________.
A.Marketio
B. Marcatus
C. Matico
D. Marketo
Answer - B
Explanation - The word market has been derived from Latin word Marcatus which refers to a place of trade or a place where the business is carried on.
The basic role of marketer is to:
A. Sell the product
B. Identify a need and fill it
C. Earn more and more profits
D. Advertise only
Answer - B
Explanation - Marketers develop place (distribution) strategy to ensure that consumers find their products available in the proper quantities at the right times and places.
Scope of ________ is limited but scope of ________ is wider.
A. Selling, Manufacturing
B. Marketing, Publicity
C. Marketing, Selling
D. Selling, Marketing
Answer - D
Explanation - Scope of selling is limited but the scope of marketing is wider.
________ activities start after the product has been developed.
A. Marketing
B. Publicity
C. Selling
D. None of these
Answer - C
Explanation - Selling activities start after the product has been developed.The selling activities undertaken by professional sales people include: Generating Sales Leads, Qualifying Leads, Preparing for the Sales Meeting.
Which of the following is not a function of marketing?
A. Gathering and analysing market information
B. Marketing planning
C. Product designing and development
D. Bending the customers according to product
Answer - D
Explanation - Marketing function types within a larger business might include performing market research, producing a marketing plan, and product development, as well as strategically overseeing advertising, promotion, distribution for sale, customer service and public relations.
SWOT Analysis is a strong part of ________.
A. Marketing
B. None of these
C. Selling
D. Publicity
Answer - A
Explanation - SWOT analysis is a strong part of marketing. The SWOT analysis will be a useful tool in developing and confirming your goals and your marketing strategy.
Which of the following starts from (starting point) factory ________.
A. Selling concept
B. Production concept
C. All of these
D. Product concept
Answer - C
Explanation - Production Concept, Product Concept, and selling Concept starting from the factory. Continuous exposure to advertising and personal selling leads many people to link marketing and selling or to think that marketing activities start once goods and services have been produced.
Which of the following is concerned with the Quality performance of a product?
A. Product concept
B. Selling concept
C. Marketing
D. Production
Answer - A
Explanation - The product concept is based upon the idea that customers prefer products that have the most quality, performance, and features, some customers prefer a product that is simpler and easier to use.
Marketing mix is the set of the ________.
A. Production tools
B. Selling tools
C. Publicity tool
D. Marketing tools
Answer - D
Explanation - The marketing mix has been defined as the set of marketing tools that the firm uses to pursue its marketing objectives in the target market.
Which of the following is the part of marketing mix?
A. Place and Promotion
B. Price
C. All of these
D. Product
Answer - C
Explanation - The marketing mix has been defined as the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market. Thus the marketing mix refers to four broad levels of marketing decision, namely: product, price, promotion, and place.
Under marketing mix which of the following is not a part of Product?
A. List price
B. Quality
C. Design
D. Brand Name
Answer - A
Explanation - List price is not a part of the product in marketing mix it is the part of price mix.
Which of the following is not concerned with the Price?
A. Advertising
B. List price
C. Discounts
D. Margins
Answer - A
Explanation - Advertising is the part of the promotion mix not a price mix in the marketing mix.
Which of the following is not a part of Place and Promotion?
A. Advertising
B. Personal selling
C. Sales Promotion
D. Warranties
Answer - D
Explanation - Warranties are not a part of price and promotion it is the part of the product.
Providing information to the customers about the product, its features and quality etc., are part of:
A. Promotion
B. Production
C. Pricing
D. None of these
Answer - A
Explanation - In marketing, promotion is advertising a product or brand, generating sales, and creating brand loyalty. It is one of the four basic elements of the market mix, which includes the four P's: price, product, promotion and place.
Which of the following is a brand name?
A. Woodland
B. Nike
C. All of these
D. Asian Paints
Answer - C
Explanation - When the company's trade name is used, multiproduct branding is also known as corporate branding, family branding or umbrella branding. All of these are brand names.
mcqs for cbse term 1 exam
mcqs for cbse term 1 exam class 12
mcqs for cbse term 1 exam class 12 Business Studies
mcqs for cbse term 1 exam class 12 Business Studies lesson 11
mcqs for cbse term 1 exam class 12 Business Studies lesson 11 Marketing Management
mcqs for cbse term 1 exam class 12 Business Studies chapter 11
mcqs for cbse term 1 exam class 12 Business Studies chapter 11 Marketing Management
MCQ'S TEST
mcqs test
class 12
class 12 Business Studies
class 12 Business Studies chapter 11
class 12 Business Studies chapter 11 Marketing Management
class 12 Business Studies lesson 11
class 12 Business Studies lesson 11 Marketing Management
class 12 mcqs
class 12 Business Studies mcqs
class 12 Business Studies chapter 11 mcqs
class 12 Business Studies chapter 11 Marketing Management mcqs
class 12 objective questions
class 12 Business Studies objective questions
class 12 Business Studies chapter 11 objective questions
class 12 Business Studies chapter 11 Marketing Management objective questions
mcqs of class 12
mcqs of class 12 Business Studies
mcqs of class 12 Business Studies chapter 11
mcqs of class 12 Business Studies chapter 11 Marketing Management
objective questions of class 12
objective questions of class 12 Business Studies
objective questions of class 12 Business Studies chapter 11
objective questions of class 12 Business Studies chapter 11 Marketing Management
class 12 Business Studies lesson 11
class 12 Business Studies lesson 11 Marketing Management
class 12 Business Studies lesson 11 mcqs
class 12 Business Studies lesson 11 Marketing Management mcqs
class 12 Business Studies lesson 11 objective questions
class 12 Business Studies lesson 11 Marketing Management mcqs objective questions
mcqs of class 12 Business Studies lesson 11
mcqs of class 12 Business Studies lesson 11 Marketing Management
objective questions of class 12 Business Studies lesson 11
objective questions of class 12 Business Studies lesson 11 Marketing Management
most important questions of class 12
most important questions of class 12 Business Studies
most important questions of class 12 Business Studies chapter 11
most important questions of class 12 Business Studies chapter 11 Marketing Management
most important questions of class 12 Business Studies lesson 11
most important questions of class 12 Business Studies lesson 11 Marketing Management
mcqs test,
class 12 term 1 exam mcqs,
class 12 Business Studies term 1 exam mcqs,
class 12 Business Studies Marketing Management term 1 exam mcqs,
class 12 Business Studies chapter 11,
class 12 Business Studies chapter 11 Marketing Management,
cbse term 1 exam mcqs of class 12 Business Studies Marketing Management,
objective questions of class 12 Business Studies chapter 11,
mcqs of class 12 Business Studies Marketing Management,
class 12 Business Studies lesson 11 Marketing Management mcqs,
mcqs of Marketing Management 12 Business Studies,